In the parallel universe called fashion, a front page topic is the design of a new it bag, a blue tote by Balenciaga, resembling very much the shopper we all know by the name of FRAKTA. With all the sampling going on, it is hard to tell if this is about copying someone else’s baby or taking it to a next level and creating something new.
Demna Gvasalia, designer for Balenciaga, defending his work: “I think there is something about these everyday things that you see all the time and you want to understand why they’ve become everyday items for millions of people—this bag must be one of the most sold in the world, so, of course, there is something attractive to a designer in that regard. Designers are curious people by nature.”
Marcus Engman, the head of design at Ikea is mostly flattered, but would like to stress the characteristics of the real thing (above right, ad by Acne studio).
Apparently the discussion about the inspirational qualities of the mundane IKEA blue has sparked a true DIY movement of making your own Ikea merch.
(read about it on Vogue.com)